News in brief

Two UK food start-ups named in PepsiCo programme

London-based Erbology makes organic food from nutritional-rich plants

Two UK food start-ups have won a €25,000 (£22,000) grant and six months’ free advice after being named as part of PepsiCo’s first incubator programme in Europe.

Erbology and Fit Kitchen, both based in London, join six other European firms in with a chance of winning an additional €100,000 (£88,000) at the end of the programme.

Erbology makes organic food from nutritional-rich plants, such as Jerusalem artichoke, sea buckthorn and amaranth.

Fit Kitchen, meanwhile, specialises in high-protein, fibre-rich microwaveable ready-prepared meals.

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